Our audience are classed as stylers and scenestars due to our genre of music and how we perform in front of the camera. I believe that our stylers would be suited to our band, Bathtub Shouting, because they are a young, trendy band who play music which is within a popular genre of music. In addition, I believe that our audience is aimed at scenestars. With our music band having a wide target audience, our band will be popular due to the music we create fits in well with the genre. Our target market is males and females aged between 15-20.
Stylers definition:
"Stylers hold strong on the UK Tribes map – innately cool and stylish, the rising influence of Urban fashion and music have made them a hugely aspirational Tribe for youth today. As luxe sportswear and Urban high fashion has hit the Aspirants (check out the Hypebeasts), more young people than ever before are looking like a Styler and aspiring to their luxury lifestyle."
Scenestars definition:
"Setting themselves apart by creating new trends by co-opting fashion and music from accross the Tribal map and blending it with their own individual attitudes. Ever difficult to pin down, they move at lightning speed through youth culture – moving onto whats ‘next’ before it has a chance to become ‘now’."
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