Sunday 11 February 2018

Evaluation Question 3 - Final

What have you learned from your audience feedback?

Our feedback was constructive and allowed us to make a better music video from looking back at our first music video draft.  We had received feedback about the music video and we had acted upon it in order to improve the quality of our music video. Our first comment was to make a decision regarding who will be the singer within the music video as we had 2 different singers singing different bits in the song and it became confusing for the audience who were watching the video. Although, the feedback was to change it from 2 singers to just the one, we had decided to keep both artists as they were able to easily bounce off each other creating a good atmosphere but we made it seem more understandable who was singing what section as Fin was singing the choruses and Alfie was singing the verses. This had allowed the song to be more structured making it easier to understand for the audience which allowed the video to be more enjoyable to watch.

We were also advised to take out the car shots within our music video. This was because the car wasn't suited for the genre which we wanted to create, we needed either a really old car which was rusty and damaged or a new modern car which would be expensive. If we hadn't have take out the car shots in the final music video, we wouldn't have acted upon the feedback which we were given and our video wouldn't have been as good as it could've if we followed all the feedback given to us.

In addition, we had been given feedback in order to lose the vodka bottle which was unnecessary and didn't need to be featured in the music video. We had ensured that we had re-filmed this section of the song in the same location without the vodka bottle as recommended from the teacher. This had helped  the music video to appear as professional and doesn't encourage the audience to take inspiration from the star images in the music video.

We had to ensure that we had completed more filming in more locations as we didn't have enough outfit changes for the music video making it appear as boring and repetitive as the artists weren't in different locations. With us having a lot of areas where we need to improve, it allowed us to make the best possible music video as we know where to improve. Our group was also recommended to include title cards at the beginning of the song which we had implemented in to the video.

We were advised to continue to film with the city centre as it worked best for the video which we aimed to create. As the teachers had liked our idea, it had made it easy for us to continue with our idea and not having many improvements to make in order to make a better music video.

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